Every woman’s clock ticks, and the older you get, there are new challenges you face on the physical front. One of the things women don’t necessarily look forward to is skin aging.
As you move towards your forties and fifties, you may start to notice that your skin isn’t as smooth as it used to be—particularly around your eyes. There are now fine lines and crow’s feet, and right on the lid of your eyes, you may also have some wrinkles.
Aging skin is tricky to apply eyeshadow on, but with the best eye primer for mature skin, you can achieve smooth and glowy eye makeup without your shadows spreading around because of fine lines and crevices that weren’t there before.
Today, I’ll take you through some options that I think could be the best eye primer for mature eyes for you and your specific skin concerns as you get older.
Table of Contents
- Best Eye Primer for Mature Skin Reviews
- 1. Milani Eyeshadow Primer
- 2. NYX Proof It! Waterproof Eyeshadow Primer
- 3. Elizabeth Mott Later Eye Shadow Primer
- 4. Urban Decay Anti-Aging Eyeshadow Primer
- 5. Too Faced Shadow Eye Shadow Primer
- 6. Revlon ColorStay Eyeshadow Primer
- 7. CoverGirl Lid Lock Up Eyeshadow Primer
- 8. Too Faced Shadow Eye Shadow Primer
- 9. bareMinerals Prime Time Eye Primer
- 10. Revlon PhotoReady Eye Primer + Brightener
- 11. bareMinerals Gen Nude Eyeshadow + Primer
- 12. SmashBox Photo Finish Hydrating Under Eye Primer
- What to Look for When Buying Under Eye Primer
- Frequently Asked Questions
Best Eye Primer for Mature Skin Reviews
1. Milani Eyeshadow Primer
Let’s start with a good old cult favorite among makeup enthusiasts, young and old alike. This Milani eyeshadow primer is a holy grail when it comes to extending the wear of your eyeshadow while keeping creases at bay.
You definitely need this primer in your makeup arsenal for extending eyeshadow wear. It allows your eye makeup to stay on very long, for up to eight hours without budging at all!
This primer also intensifies the vibrant color of whatever eyeshadow is on your eyelid, whether it’s a bold smokey eye or a simple pinky nude look. It makes your eyelids look fresher and less dull.
It’s a good eye primer for older eyes because it prevents any creasing of your makeup. Creasing can accentuate those fine lines and wrinkles you’re trying to hide, so it helps make you look a few years younger than your eyes might depict.
The vegan, cruelty-free primer has a beige tint but dries completely invisible, making it suitable for all skin tones. It has a lightweight and non-sticky consistency, so it doesn’t feel heavy on the skin.
2. NYX Proof It! Waterproof Eyeshadow Primer
Putting on makeup can make even the gloomiest weather a bit more cheerful—that is, until the rain melts all your pretty makeup away. But with this primer by NYX, your eyeshadow can stay resilient against bad weather, sweat, and water in general!
This eyeshadow primer makes your eye makeup waterproof, in turn making it a lot more long-lasting than your average primer. That means you can do errands in the rain with no worries—your makeup will still look gorgeous hours after.
This primer also gives makeup the maximum pigmentation possible. Your eyeshadow colors will still look very vivid and striking throughout the day. The primer keeps all of the eye makeup in place, whether it’s your colorful shadows or some classic black winged liner.
This primer has a clear and translucent color. It’s suitable even for darker skin tones because this NYX one, unlike tinted primers, won’t wash your natural shade out. It’s a universal primer good for all skin tones.
I also appreciate how this formula is 100% vegan and is never tested on animals, so I know I’m making a responsible purchase.
3. Elizabeth Mott Later Eye Shadow Primer
The more wrinkles and fine lines you have in your eyelids, the more susceptible you are to oiliness and having your makeup spread during the day. If you’re facing those problems, this Elizabeth Mott primer will be your new best friend.
This primer locks in your colored eyeshadows on your skin to make sure your look lasts all day long. It’s great to use for events, so you don’t have to worry about your eye makeup fading throughout the night.
The primer dries down to a matte finish in just a few seconds after application. In that way, it doesn’t delay your makeup application. No more fanning your lids with your hands to rush the drying process!
This formula creates a smooth base on your lid, allowing for crease-free application of eye makeup. And if you have oily skin, you’ll be pleased to know that this contains pearl powder to combat excess sebum production. The powder also helps even out the skin tone without an opaque tint.
Its formula is lightweight and non-greasy, so applying it onto the lids is never uncomfortable. It feels as though you were wearing nothing!
4. Urban Decay Anti-Aging Eyeshadow Primer
Urban Decay doesn’t disappoint when it comes to their makeup products, and their Primer Potions are one of the brands’ fan-favorite products all around the world. This one is designed explicitly for anti-aging benefits, so your mature skin will love this eye primer for dry lids.
It’s designed with a unique polymer technology to ensure a smooth base for your makeup. One of the hero ingredients is Dermaxyl, which smooths out wrinkles, fine lines, and other skin aging signs. It also helps repair the skin barrier and promotes healthier cell growth in aging skin.
The primer is formulated with Kalpariane, which helps hydrate and plump up the skin to make it more supple. It also has rice bran oil and beeswax, so this product is a very moisturizing eye primer.
Another unique thing about this primer is that it has optical blurring pigments that brighten the eyes and minimize darkness and redness. That way, all you get is intense and vibrant color pay-off from your gorgeous eyeshadow.
The primer dries in an invisible hue, so it’s great for all skin colors.
5. Too Faced Shadow Eye Shadow Primer
It takes more than just gorgeous eyeshadow to rock the best glam eye look. You also need to consider brows, liner, and mascara.
This Too Faced primer was designed for eye shadow but is versatile enough to be used on your brows, over your lashes, and under your waterline. It ensures all your eye makeup is locked in, so you get not only good eyeshadow pay-off but long-lasting wear on other areas too!
This primer ensures that your makeup stays in place for as long as possible. That means not having to deal with any smudging and melting throughout your day.
The primer is formulated with silicones that create a smooth base for your makeup application to fill in your fine lines and wrinkles. Because of this, your eyelid concealer and eyeshadows won’t be able to settle into those lines and accentuate your signs of skin aging. The result is always smooth and fresh eyelids.
This also makes for a terrific eye primer for sensitive skin because it isn’t formulated with makeup ingredients that risk skin irritation, such as sulfates, parabens, and phthalates.
6. Revlon ColorStay Eyeshadow Primer
My favorite part about this Revlon ColorStay primer is that it’s formulated with a shea butter care complex that hydrates and moisturizes the skin as you prep it for makeup. It’s terrific for maturing eyelids that tend to go dry quickly.
The primer acts as a smooth base for your skin before your eyeshadow. Because it creates a soft and smooth canvas, it prevents any creasing from occurring even if you pack on that glittery or metallic eyeshadow.
I also love that the primer allows the eyeshadow to stay on the lid for as long as 24 hours. That means you can go all night long without worrying about your makeup fading or melting off your face.
And just like the rest of the ColorStay products, it’s made with a unique technology that gives outstanding color pay-off for your eyeshadows. So if you’re thinking of doing a bold and dazzling look, use this primer to make your colors pop even more.
The primer has a subtle beige tint to it. It’s a universal tint that helps hide minor imperfections without washing out your natural skin tone.
7. CoverGirl Lid Lock Up Eyeshadow Primer
One issue with mature eyelid skin is that fine lines and folds make it easy for eyeshadow to spread and smudge all over the place. That’s why you need a primer like this CoverGirl one, which locks in and securely hold onto your eyeshadow.
I love this primer because it holds your eyeshadow all day. Even after hours of wear, you won’t get any smudging and smearing.
It has a tacky texture to it when you spread it across your lid. Don’t let that scare you—a tacky primer does wonders for letting your makeup stick and stay in place for as long as it can. Even if it’s tacky, it doesn’t feel thick or greasy.
The primer has a crease-proof formula to make sure none of your makeup settles into fine lines to emphasize your wrinkles and signs of aging. Instead, this base makes your lid look smooth and neat.
This primer has a quick-drying formula so that you can apply your makeup right away without waiting so many minutes to get it to dry. The primer dries clear, so it won’t clash with your natural skin tone or eyeshadow color palette.
8. Too Faced Shadow Eye Shadow Primer
Who says older ladies can’t do bold, spirited, shimmery eye looks? With this champagne primer by Too Faced, you surely can!
This primer has a shimmery finish and a neutral nude tone. Because of this unique tint and appearance, it doubles as a standalone cream eyeshadow. You can use it to give more character to your simple everyday looks, giving it a bit of pizzazz.
As a primer, this base locks down your eyeshadows so they won’t budge. It also intensifies the brightness and vibrancy of your eyeshadow color, so it results in a striking look overall every single time.
This primer has a flesh-toned tint that conceals imperfections, like age spots or veins peeking through. It also helps hide any redness or darkness on your lid, giving you a more even complexion on the face.
The formula is completely waterproof. Your makeup will last without melting even if you’re out doing errands, sweating in the summer sun, or get caught in some rain.
It’s also infused with vitamin E, which hydrates the skin and improves its elasticity. It makes the skin more supple and smooth, which is what you want as a mature woman.
9. bareMinerals Prime Time Eye Primer
A good eyeshadow primer will act as a solid glue for your eyeshadow. It should hold it in place for as long as possible and keep it looking smooth and tidy all day. And that’s precisely what this bareMinerals primer does for your lids.
This primer keeps your eyeshadow in place all day long without it smearing and spreading across your eye area to make a mess. At the end of the day, your shadows will still look intact.
It creates an even base on the skin, which prevents the shadows from creasing over time, even if you have lots of folds near your eyes or have hooded lids.
I like that this primer manages the excess oil production on the lids, so you don’t have to worry about looking greasy. It mattifies the skin to keep your eyeshadow looking neat and crisp.
The primer has a silky texture that is very lightweight on the lids, so it never feels cakey or heavy. This ensures a smooth and soft application not only of the primer but your eyeshadows too.
A little goes a long way with this product. Use the smallest amount, and you can cover the entire lid.
10. Revlon PhotoReady Eye Primer + Brightener
If you’re looking for a primer that preps your crepey eyelids but also eliminates imperfections in your under-eye area, this Revlon primer is the one for you. It’s a great all-over-the-eye primer, from your lids to your eyebags.
This primer has photochromatic pigments that reflect and diffuse light across the skin. This helps to brighten not just your eyelids but your under-eye area too. It helps make you look more awake even if you had a sleepless night.
Its light beige tint isn’t overpowering at all. It helps eliminate darkness and redness from your eyes, giving you a smooth and even complexion that’s easier to put eyeshadows on.
This primer also reduces the appearance of fine lines and folds on the lids, so it’s the perfect under eye primer for wrinkles. It ensures a smooth canvas before you play around with eyeshadows.
The primer comes in a lightweight gel texture, so it’s comfortable on the skin. It doesn’t have any oil, talc, parabens, and fragrances, so it’s sensitive skin-friendly too. It comes in a wand tube similar to a concealer, making the weightless formula super easy to apply.
11. bareMinerals Gen Nude Eyeshadow + Primer
The Gen Nude primers by bareMinerals are some of the more innovative eye primers in the market. Not only is it an eyelid primer to prep the skin for shadow, but it also multi-tasks as its own nude eyeshadow!
This multi-use product does an amazing job at extending the wear of your eyeshadow, so you don’t have to worry about it fading even on a hot day.
The primer has a tan tint that evens out the color of your face, so there’s no spot that’s too dark or red, and you can enjoy a smooth complexion that’s free of imperfections.
This primer has a creamy, matte formula that makes it super easy to apply. It has some shimmer, but don’t be afraid! While glitter and shine usually emphasized dry and wrinkly skin, this primer actually makes your eyes look fresher and more youthful.
12. SmashBox Photo Finish Hydrating Under Eye Primer
SmashBox is one of the biggest names in high-end makeup, so their products are usually very versatile and address more than just one skin issue. And this under-eye primer is precisely that.
It’s very versatile because it doubles as a primer not just for your under-eyes but also for the eyelid area. Because it provides a smooth application as a base before makeup, it will do well in both areas.
If you have dry skin, you’re definitely in for a treat with this primer. It has a hydrating formula that lightly moisturizes the skin near your eyes so it can look fresh and healthy even at its mature age.
It also has a crease-resistant formula, so you don’t have to worry about your fine lines showing and your makeup spreading. That said, this makes for a fabulous e eye primer for wrinkles.
The primer also promotes vibrancy of colors, so you should use this under your eyeshadows to make the colors truly pop.
And just like any high-quality primer, this one locks your eye makeup—be it eyeshadow or concealer—in place all day long. It prevents all kinds of smudging and fading through the day, so your makeup can still look snatched.
What to Look for When Buying Under Eye Primer
Locks in eye makeup so there’s little to no smudging and spreading
The more folds and wrinkles you have by your eyes, the easier it is for eyeshadow to spread and smudge throughout the day. If you don’t ensure that your eyeshadow will be locked and loaded for the day, you may have untidy and messy-looking eye makeup a few hours after application.
That’s why it’s important to cop an eye primer that will hold your makeup in place. You want your eyeshadow to last until dinner time (and maybe past that!), so you have to make sure you get a tacky primer to hold it down securely.
Fills in fine lines and wrinkles for smooth-looking skin
Creasing is one of the main issues when it comes to doing eye makeup on more mature women. The more lines you have, the easier it is for your makeup to crease. Eyeshadow can settle in those wrinkles, creating distracting lines that make your eye makeup look unkempt.
Ensure that your eye primer has crease-resistant properties so that your makeup goes on smoothly and doesn’t crease or crack. Not only will your makeup look more snatched, but you’ll have an overall younger appearance because the lines aren’t accentuated.
Evens out your overall skin tone
Our eyes tend to be darker than the rest of the skin on our faces. If you don’t conceal the eyes properly, you may end up looking tired and weary. That’s why it’s essential to look for a primer that can help even out the complexion.
Some primers have a subtle beige tint to help cover imperfections like redness and darkness, to make you look more awake and even-toned. When you apply eyeshadow to a smoother and more even-toned canvas, bright and bold colors will pop out even more.
Intensifies the vibrancy of your eyeshadow colors
Eyeshadows are probably the most cheerful part of your glam look because of their bold and bright colors. So you don’t want them to go to waste when you apply them.
Find a primer that will make your eyeshadows shine and be more vibrant even after a long day. Colors that pop out make for a fun look, so be sure you make the most out of your spirited, striking looks.
Mattifies and keeps oiliness at bay to keep your makeup in place
Another thing that causes eyeshadow to spread more easily around mature, crepey eyelids is excess sebum production, also known as oiliness. Try looking for a primer that dries down matte so that your oil production can be managed and your makeup can last way longer.
But if you have dry skin to begin with, you don’t necessarily have to look for a matte primer. On the flip side, an extremely dry eyelid can cause cracking and creasing of the eyeshadow.
Contains skin-caring ingredients to improve your aging skin’s condition
The older you get, you should be more conscious of makeup products that can harm your skin, like pore-clogging foundations and powders. When it comes to primers, it’s a great bonus if the formula contains skin-loving ingredients that improve your aging skin’s health and appearance.
Look for moisturizing ingredients to hydrate the skin and make it look younger and more fresh, like shea butter and coconut milk. If you need a boost of elasticity in your dry, flakey skin, you can also look for primers infused with vitamin E.
Frequently Asked Questions
Can older women still wear makeup on their eyes?
Of course, they can! Beauty is for everyone, no matter what your age. Older women feel a lot more hesitant to wear eye makeup because of their fine lines and wrinkles. They feel as though they can’t rock bold eye looks because of their crepey lids and saggy under-eye areas.
But that’s not the case at all! With a good eye primer under your belt, you should be able to create a smooth and flawless eyeshadow glam look. It can help you feel more confident about your pretty face despite your age, and keep your look solid all day long.
What are the most trusted brands when it comes to eye primers for mature skin?
The most trusted name brands for eye primers for mature skin are the same brands that make fantastic makeup and beauty lines for ladies of all ages.
Some of the most-loved brands, including Revlon, CoverGirl, Milani, and NYX, are available in the drugstore or more affordable end of the spectrum. These brands may be cheaper than most, but they never sacrifice quality in their eye primers, so you’ll get stunning results when you opt for these brands.
On the more high-class side, renowned brands for eye primer for skin aging include SmashBox, bareMinerals, Too Faced, and Urban Decay. They give a more luxe vibe to your prepping and priming stage.
Who are the eye primers on this list most suited for?
Anyone can technically use the eye primers on this list, but they’re incredibly well-suited for ladies with more mature skin. These are primers that fill in lines and wrinkles to ensure a creaseless makeup look that lasts for hours on end, which is something the older ladies can appreciate.
Some of the primers on this list, like the Urban Decay Anti-Aging Eyeshadow Primer Potion, are designed explicitly for women facing skin aging issues and insecurities.
On the other hand, others are more popular in the target audience but have many properties and qualities that are good for mature skin—like being formulated with vitamin E or hiding every wrinkle and crevice in your eyelid skin.
How does mature eyelid skin differ from that of younger people?
Younger skin is more likely to be supple and soft because it’s still naturally moisturized and hydrated. It also has fewer wrinkles and fine lines, because younger people haven’t yet gone through the wear-and-tear of everyday life that only older people understand.
In contrast, mature skin is a lot more dehydrated because it isn’t naturally moisturized anymore. We also have the appearance of fine lines and wrinkles, especially in the eye area.
Crow’s feet may start to appear on the sides of each eye. Wrinkles create extra folds in the eyes, too, making it easy for makeup to spread and smear. The eyelids can start looking crepey as well, which is why there are unique products like eye primers for mature skin that can help with these uniquely specific skin concerns.
Why is applying eyeshadow on mature eyelid skin tricky?
It’s tricky because of the structure of mature skin, which has a lot of folds and wrinkles. The eyeshadow pigments and particles tend to spread around faster because of these folds, giving you a messier look throughout the day.
That means that a few hours after doing your eye makeup, you may start to see some fading and melting of the product. Your look may not be as clean and put-together as when you first applied, because your mature skin aided in spreading and smudging it quickly.
That’s why it’s important to use a primer that can keep your eye makeup in place all day long if you have more mature skin. It keeps your look intact and snatched for as long as possible without smearing and fading.
How do primers help hide wrinkles on more mature eyelid skin?
Primers are usually formulated with silicones and polymers that fill in the fine lines and wrinkles that appear more when your skin starts aging. Because the primer fills in these gaps, your makeup can no longer settle in them and create dreadful lines, resulting in little to no creases.
So when you use a good eye primer, you’ll notice that a lot of your lines and wrinkles tend to disappear almost instantly, hiding your true age. It leaves you instead with a smooth and flawless base where you can apply your eye makeup and look a few years younger.
What alternatives can I use if I don’t have an eye primer?
To make sure your eyeshadow stays on for a long time, try using any type of makeup primer, be it one for the face or the under-eye area. As long as it has a tacky but non-greasy feeling when applied to the skin, it may suffice as an eye primer to extend the wear of your eyeshadow.
If you have dry skin, you can also opt for a thick moisturizer as your base before applying eye makeup. You can use an eye cream as well since it’s formulated specifically for the eye area too. A well-moisturized eyelid is always a good canvas for eyeshadow because it’s fresher and younger-looking.
How do you use an eye primer on mature skin?
A more mature woman should use an eye primer the same way a younger woman does—by applying and massaging the primer onto a clean, dry eyelid skin either with fingers or a beauty sponge.
Be sure you spread it across your skin evenly and that you pat it into the skin so that it fills in any of those fine lines and crevices. You don’t want to accentuate those lines because it may reveal your age.
Make sure you only use a small amount because some primers tend to look very cakey if you accidentally pile on too much product.
Will my makeup look better if I use an eye primer?
Yes, more often than not, makeup will look and feel better on your eyelids if prep correctly with an eye primer that’s tailored for your mature skin. When you use an eye primer before applying eyeshadow, it will last a lot longer throughout the day versus applying your eyeshadow straight onto your bare skin.
Primers will also make the texture of your eyelid smooth, so your makeup should pop out and look neater. This will give your entire glam look a more flawless finish. It’s vital to have a tidy eye look if you’re doing a bold and daring look, like a glittery eye or a smokey finish.
Are high-end primers better than more affordable options for mature skin?
Not necessarily. There are many more affordable eye primer options in the drugstore that are just as fabulous as high-end primers you can find in Sephora or fancy department stores. A price tag doesn’t always dictate the quality of a product.
You just have to be sure these drugstore primers come from reputable brands and target the skin concerns you’re dealing with as a mature woman.
Where can I buy an eye primer for my aging skin?
You can look for eye primers in-store and online. If you’d like to swatch the eye primers in person, you can always run to the nearest drugstore or beauty store to check out your options.
Some of my favorites include Walmart and Ulta, which are great when you’re on a tighter budget and love affordable brands that give you more bang for your buck.
But if you have more expensive taste and gravitate more towards the high-end makeup aisles, you can always drive to your nearest Sephora to check out the brands they carry too. While the primers here may be more expensive, you’ll find that they’re worth the hefty price tag in terms of quality.
If you can’t be bothered to go on foot to these stores, a more convenient option to shop for your next eyeshadow primer is online. Amazon has a wide selection of beauty brands that carry gorgeous and efficient eye primers, like the ones on this list.
As long as you have the best eye primer for mature skin, there’s no way skin aging and wrinkles can get in the way of your smooth, clean, put-together eyeshadow look. It’s pretty much the secret weapon to making you feel more confident about your eye look, whether it’s bold or more on the simple side.
Hopefully, at least one thing in this list caught your eye and became an instant favorite. Don’t go another day with crepey eyeshadow! Put that primer in your cart, shop away, and get cracking with glowy, glamorous eye makeup that won’t make you feel self-conscious.